SEO and 12 Days of Christmas!
Okay those two things have absolutely nothing in common! but one is necessary, and the other pure fun!
So let’s start with SEO (Search Engine Optimisation). If you have ANYTHING on the web that requires people to find you….website, business, shopping, etc, then you need to know this SEO stuff. I totally confess that “SEO” sends my brain into a ‘freeze’. Whilst I know that it will help me get more business, I also do not want to have to go and study up on what I deem to be a whole lot of “goobly gook computer jargon”…I want to just cut to the chase (so to speak!) ….have someone tell me WHAT I actually need to know in order for my Website to rank high to the clients I’m looking to book, HOW I do what I now know! ….and WHEN to maintain/change what I’ve just done! Make sense?
Well that is where Shannon Steffens has come to the rescue! Her book turned up in my Inbox at exactly the right time for me. We are going through a change in logo, rebrand, new Studio opening and with it a new website…we also, like many of you, are fighting against people who constantly undercut rates, deliver everything for nothing and all the new professionals popping up each week. So I wanted to get ahead of the game!
Shannon broke all that “jargon” down into easy to digest parts…she went over the terms and then delivered a step-by-step guide to how to get better results from my SEO. I no longer felt impaired, or like a complete anti-geek. Terms like Google, Page Rank and Meta Tags just used to leave me cold…but now I get it!
Included with the Field Guide are details on how to create a basic splash page (no html or design knowledge required), it also includes a template to do your own. Literally this is a basic how-to manual for the SEO impaired! (anyone like me!) Her goal was to teach others that while SEO is a huge part of getting ranked it does not have to be a difficult task and I love that she is continuing to work on making sure she keeps you informed with tips and tricks on her Blog. Things change in the SEO world…but this will help me stay up-to-date.
I can not say enough about this great resource, and right now she has it at a great introductory price. The first 50 people get to purchase for just $50!! A great book available for those who want to do it themselves.
Finally if you love the idea of better SEO, but don’t want to do it yourself, pop over and email Shannon. She does freelance work as well and can let you know when she can fit you into her schedule. This turned out to be a great option for me, because while I loved the book and now “got it” and knew why I was doing the things I needed to do, and what I needed to improve on…time is my enemy!
http://www.seophotoguide.com …be one of the first 50!
Next week is the 12 Days of Christmas celebration at Beyond! WOOO HOOO! Every year the Beyond members hang out and party on these last few days before Christmas….most of us have finished our sessions, delivered our final orders and this is our chance to celebrate the past year, and share and discuss our plans, dreams and desires for 2010…all in a great party atmosphere. Our Vendors really are some of the most amazing people on the planet! Seriously! Go check them out! They all offer amazing products, services and rates! This year, while the “prize” of the Day is only open to a Beyond member because of the need to have access to the forum….we also wanted to share the love here! So make sure you keep your eyes open from the 13th to the 25th December…as we post Specials from some of the most amazing Vendors on the planet! Great discounts on all the things you love and need to take your business to the next level in 2010.
On a personal note, I just want to thank everyone that has made both the Blog and the Forum what it has become over the last few years. A forum (any forum) is not built by the administration or owner, it is just a “platform” that without members is a piece of computer coding. It is the members that make a forum a home, a place for others to want to be, and those same members that generously offer their advice, help, experience and support to others day in and day out. Thank you to all the members and outstanding Teacher’s, that have done all of the above and MORE this year.
May you all be richly blessed this Christmas, and move into a very prosperous New Year!
…two images from Beyond members as well..firstly Dawn Weisenger who has a big announcement coming in next couple of days! and secondly Amanda Andrews…featured photog on the ColorInc Blog! Fantastic!
This entry was posted on Sunday, December 13th, 2009 at 1:12 am and is filed under General Info, Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
